STB in 'virtual MICE' initiative
- MICE News
- Monday, 22 February 2021
The Singapore Tourism Board (STB) has scheduled the SingapoReimagine MICE Virtual Show, a collaboration between STB and local MICE players, for March 3 to 4, 2021.
The event will feature live-streamed cultural and leisure tours, culinary 'masterclasses' by celebrity chefs and a live-panel discussion with industry leaders.
It also will see one-on-one virtual meetings between participants and up to 40 leading hotel, convention centre and tour operator suppliers, after which the top five voted buyers will each win a hosted trip to Singapore on Singapore Airlines, inclusive of a hosted stay and exclusive experiences.
Doctor Edward Koh, executive director (Conventions, Meetings & Incentive Travel), Singapore Tourism Board said: “The SingapoReimagine MICE Virtual Show demonstrates how we are transforming industry models to seize new opportunities."