Malaysia appoints PR agency
- MICE News
- Tuesday, 08 June 2010
Shahrin Mokhtar, director Tourism Malaysia Sydney, says that along with their public relations expertise, GTI has been appointed for its in-depth knowledge of the travel industry and ability to harness online and social networking opportunities.
“Along with traditional PR, GTI will support Tourism Malaysia to effectively use social networking forums and identify non-traditional promotional partnerships," said Shahrin.